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Introduction To Social Media

Session 1: Introduction to social media

  • Why should you be using social media?
  • What is a social media / digital marketing strategy?
  • The last digital marketing strategy you will ever need
  • What to post when
  • The BEST content creation tool in the market

Session 2: Deep dive into LinkedIn

  • Is LinkedIn right for you?
  • Profile optimisation for searchability
  • Best practices and network growth
  • What to post, when

Session 3: Deep dive into Facebook

  • Personal profile VS Business page
  • Best practices and understanding the data
  • Facebook groups
  • What to post, when

Session 4: Youtube, Instagram and TikTok

  • Why each platform is important and how it could work for your business
  • Instagram best practices and how to grow
  • What works best for TikTok
  • How to maximise the impact of your youtube content 
  • What to post, when

Session 5: Social media round up

  • Final tips
  • Social media checklists audit downloads
  • Social media content challenge